Does reactance theory explain the rise of Donald Trump?0
- Culture
- June 22, 2016
Psychological reactance, a theory pioneered by the late Jack Brehm, is based on the idea that humans tend to respond negatively to restrictions on their autonomy or freedom of choice.? Brehm summed up the theory as follows: [P]eople become motivationally aroused by a threat to or elimination of a behavioral freedom. This motivational state is
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