Distinguishing Important Tasks from Urgent Ones Is the Secret of Success0
- Economics
- July 20, 2018
“Our brains tend to prioritize immediate satisfaction over long-term rewards,” reports Tim Herrera. Herrera writes, “Even if we know a larger, less-urgent task is vastly more consequential, we will instinctively choose to do a smaller, urgent task anyway.” President Dwight Eisenhower knew his attention could be hijacked. He observed, “I have two kinds of problems,
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